{"id":2340,"date":"2016-12-04T23:06:36","date_gmt":"2016-12-05T04:06:36","guid":{"rendered":"https:\/\/www.thevoicerealm.com\/blog\/?p=2340"},"modified":"2025-10-22T07:52:08","modified_gmt":"2025-10-22T12:52:08","slug":"the-voice-over-genders-influence-on-political-ads","status":"publish","type":"post","link":"https:\/\/www.thevoicerealm.com\/blog\/the-voice-over-genders-influence-on-political-ads\/","title":{"rendered":"The Voice Over Gender&#8217;s Influence on Political Ads"},"content":{"rendered":"<p>The world of advertising can be another thing when we stat talking about political ads and whether to use a male or a female voice over. &nbsp;Women&#8217;s voices can be emphatic and persuasive on on ad where it&#8217;s trying to sell you services and products because women are known to know better when it comes to rearing children and providing for their needs and for the needs of their household and of course shopping for everyone in the family.<\/p>\n<p>Apparently, what works for those radio or TV commercial voice, or <a href=\"https:\/\/www.thevoicerealm.com\/character-voices.php?skills=6\" target=\"_blank\" rel=\"noopener noreferrer\">cartoon and character voice overs<\/a>&nbsp;do not always necessarily mean it would work for voiceover for political ads. &nbsp;As published in an article by Lauren Leatherby for <em>Journalist&#8217;s Resource<\/em>, men&#8217;s voices were still found by studies to be perceived as more credible as far a countries issue and on international affairs. &nbsp; Women&#8217;s voices were only good for &#8216;women&#8217;s issues&#8217; as far as political ads go although the Republicans have used women voice over talents more than the Democrats.<\/p>\n<p><a href=\"https:\/\/www.thevoicerealm.com\/blog\/wp-content\/uploads\/2016\/12\/Voiceovers-on-political-ads.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2362 size-full\" src=\"https:\/\/www.thevoicerealm.com\/blog\/wp-content\/uploads\/2016\/12\/Voiceovers-on-political-ads.png\" alt=\"\" width=\"800\" height=\"2000\"><\/a><\/p>\n<p>What do you think? &nbsp;Did male <a href=\"http:\/\/www.voiceoverherald.com\/?s=political+ads\" target=\"_blank\" rel=\"noopener noreferrer\">voice overs in political ads<\/a> have more impact with you than say, if it were done by a woman?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The world of advertising can be another thing when we stat talking about political ads and whether to use a male or a female&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":2707,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[279,36],"tags":[165,72,435],"class_list":["post-2340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-voice-over-business","category-voice-over-industry","tag-female-voiceover","tag-male-voiceover","tag-political-ads"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"The Voice Realm examines the impact of voice gender in political ads and how men\u2019s and women\u2019s voices affect voter perception and ad success.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"tvr_admin\"\/>\n\t<link rel=\"canonical\" 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