{"id":3388,"date":"2019-08-27T08:42:52","date_gmt":"2019-08-27T13:42:52","guid":{"rendered":"https:\/\/www.thevoicerealm.com\/blog\/?p=3388"},"modified":"2025-10-17T01:42:43","modified_gmt":"2025-10-17T06:42:43","slug":"reasons-why-voice-actors-lose-clients","status":"publish","type":"post","link":"https:\/\/www.thevoicerealm.com\/blog\/reasons-why-voice-actors-lose-clients\/","title":{"rendered":"Reasons Why Voice Actors Lose Clients"},"content":{"rendered":"\n<p>Reasons as to how and why a client decides to quit a <a href=\"http:\/\/voicetalentsonline.com\/\">voice over talent<\/a> are completely diverse. The issue can either be the client, the voice actor, external circumstances, or a combination of them altogether.<span class=\"Apple-converted-space\">&nbsp;<\/span><\/p>\n<p>Assessing the reasons why you lose a client can be perplexing and it\u2019s hard to assume things so we have categorized them for you:<\/p>\n<h2><b>Voice Actor\u2019s Shortcomings<\/b><\/h2>\n<p>You are likely to overthink of possible mistakes or shortcomings you have done when you heard of your client quitting you soon. There can be many reasons, and usually this misadventure happens when you run short of giving attention to your clients and the evolving industry of voice over for focusing too much on just being able to deliver your voice overs.<\/p>\n<p>Here are the possible reasons your client is cutting ties with you:<\/p>\n<h3><b>1. You are no longer training<\/b><\/h3>\n<p>You\u2019ve made it far \u2014 you\u2019re miles away from the beginner slopes. You have a fair share of <a href=\"http:\/\/voiceoverstrainingonline.com\/\">experience in voice acting<\/a>, your voice has been lent to various commercials or audiobooks and have acquired many voice over credits. This is when you tend to forget about continuous learning. The Voice Realm always put emphasis on <a href=\"https:\/\/www.thevoicerealm.com\/blog\/why-beginners-should-hire-a-voiceover-coach\/\">how important voice over coaching or training is<\/a> no matter your level in the industry.<\/p>\n<p>If you stopped training, you are prone to falli ng into bad habits because no one is guiding you to keep yourself in track. Second, although career is not a race, you\u2019ll see your fellow voice actors get better than you and it should not be something to be trivialized. Third, clients love and always seek for new styles. If you do not evolve along the advancing voice over world, you\u2019ll lose clients as they will not stick to what is not going to work for them in the future.<\/p>\n<h3><b>2. Lack of professionalism<\/b><\/h3>\n<p>From the very beginning, it should be by default that you act professional and must be consistent all throughout. Otherwise, it\u2019s easy for clients to see minimal changes in your act and it can be a big weighing factor to them. Common gestures that indicates un-professionalism are the following:<\/p>\n<ul>\n<li>Arriving and submitting voice over output late<\/li>\n<li>Not following the script direction<\/li>\n<li>Being arrogant or too shy<\/li>\n<li>Not being accountable to responsibilities<\/li>\n<li>Not replying to messages on time<\/li>\n<li>Poor communication skills<\/li>\n<li>Being a know-it-all talent but not able to perform<\/li>\n<li>Failure to standardize minor things like typographical error in file-naming, formats, etc<\/li>\n<\/ul>\n<p>To see more reasons that deter a client from using your voice over services again, <a href=\"https:\/\/www.voiceoverherald.com\/how-to-avoid-losing-a-voice-over-client\/\">check out this article from Voice Over Herald<\/a>.<span class=\"Apple-converted-space\">&nbsp;<\/span><\/p>\n<h3><b>3. Poor performance<\/b><\/h3>\n<p><a href=\"https:\/\/www.thevoicerealm.com\/blog\/wp-content\/uploads\/2019\/08\/9367.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft  wp-image-3391\" src=\"https:\/\/www.thevoicerealm.com\/blog\/wp-content\/uploads\/2019\/08\/9367-300x300.jpg\" alt=\"Voice Actor Lose Clients\" width=\"350\" height=\"350\" srcset=\"https:\/\/www.thevoicerealm.com\/blog\/wp-content\/uploads\/2019\/08\/9367-300x300.jpg 300w, https:\/\/www.thevoicerealm.com\/blog\/wp-content\/uploads\/2019\/08\/9367-150x150.jpg 150w, https:\/\/www.thevoicerealm.com\/blog\/wp-content\/uploads\/2019\/08\/9367-768x768.jpg 768w, https:\/\/www.thevoicerealm.com\/blog\/wp-content\/uploads\/2019\/08\/9367-1024x1024.jpg 1024w, https:\/\/www.thevoicerealm.com\/blog\/wp-content\/uploads\/2019\/08\/9367-160x160.jpg 160w, https:\/\/www.thevoicerealm.com\/blog\/wp-content\/uploads\/2019\/08\/9367-320x320.jpg 320w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/a><\/p>\n<p>This might be an unusual reason, but is totally possible that the client straight up did not like your voice over output. They simply are not satisfied with either your voice itself, your character portrayal, your style, or your editing. This really happens even if they chose you during the audition when you cannot match your audition voice and style in the actual performance.<\/p>\n<p>Also, not following their direction, even if you thought you did good with your own decisions, will definitely lead to disappointment.<\/p>\n<p>If you can\u2019t perform well, your client will definitely waste no time keeping their faith in you, especially if they are chasing a deadline. Voice over talents are everywhere, so it\u2019s easy for them to look for your replacement.<\/p>\n<h3><b>4. Inadaptive to technology<\/b><\/h3>\n<p>You can have the perfect voice, excellent voice acting skills and unique style, but all of them are reduced by half if you do not have the right recording equipment and if your technology is outdated. The following are the technology items that can predict your client relationship:<\/p>\n<p>If your recording equipment is not good enough to bring out the best in your voice<\/p>\n<p>If your <a href=\"https:\/\/www.voiceoverherald.com\/ultimate-guide-to-voiceover-editing-software\/\">voice editing software<\/a> and file type knowledge is outdated<\/p>\n<p>If your delivery methods are not modern (e.g. Your rate card has \u201cFedEx\u201d)<\/p>\n<h2><b>Client\u2019s Rationale<\/b><\/h2>\n<p>It\u2019s almost spontaneous that you think it\u2019s your fault as your initial reaction when a client tells you they are taking a different direction. But sometimes, it\u2019s the client. There can be many <a href=\"https:\/\/www.thevoicerealm.com\/blog\/voice-over-dilemma-how-to-deal-with-losing-a-client\/\">reasons that define client\u2019s decision on choosing talents<\/a>.<\/p>\n<p>They may be changing their direction.<\/p>\n<p>They may be looking for a different way to reach their target audience.<\/p>\n<p>They may be looking for a change in their image or brand positioning.<\/p>\n<p>They are acting out of their best interest.<\/p>\n<h2><b>External circumstances that are out of anyone\u2019s control<\/b><\/h2>\n<p>Unexpected scarcity of budget. On a general sense, this can be the least possible reason. The federal government could have cut the client\u2019s budget by 50 percent&nbsp;so they have no choice but to terminate some of their contracts.<\/p>\n<hr>\n<p>Losing a client is without a doubt, an exhausting and depressing encounter. Here\u2019s a <a class=\"components-external-link edit-post-post-link__link\" href=\"https:\/\/www.thevoicerealm.com\/blog\/?p=3380\" target=\"_blank\" rel=\"external noreferrer noopener\"><span class=\"edit-post-post-link__link-prefix\">https:\/\/www.thevoicerealm.com\/blog\/<\/span><span class=\"edit-post-post-link__link-post-name\">voice-actor-tip:-attempting-to-win-a-losing-client<\/span><span class=\"edit-post-post-link__link-suffix\">\/<\/span><span class=\"screen-reader-text\">(opens in a new tab)<\/span><\/a><\/p>\n<p>How about you? Have you ever lost a client? Share the story with us in the comments below!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reasons as to how and why a client decides to quit a voice over talent are completely diverse. The issue can either be the client, the voice actor, external circumstances, or a combination of them altogether.<\/p>\n","protected":false},"author":1,"featured_media":3390,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[256,36],"tags":[490,112],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/posts\/3388"}],"collection":[{"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/comments?post=3388"}],"version-history":[{"count":7,"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/posts\/3388\/revisions"}],"predecessor-version":[{"id":4647,"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/posts\/3388\/revisions\/4647"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/media\/3390"}],"wp:attachment":[{"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/media?parent=3388"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/categories?post=3388"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thevoicerealm.com\/blog\/wp-json\/wp\/v2\/tags?post=3388"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}