5 Things Your Voice Over Website Needs Before Running an Ad
Five things to fix on your voice over site before you pay for traffic, from clear info and fast load times to easy contact options and lead capture.
Tagged: advertising
Stopping Gender Stereotypes in Advertising
The UK’s ad watchdog is tightening the rules on gender stereotyping in ads. Here’s what its report flags, and what it could mean for voice over work.
The Long Term Impact On Ad Appeal
A brain scan study of 200 TV ad viewers found stories and emotion stick, hard sells don’t. That’s why so many scripts ask for a natural, light read.
When Advertising Turned To Broadcasting
A look back at how radio became an ad medium in the 1920s, from NBC’s first broadcasts to Britain’s Chelmsford ban and the birth of the BBC.
