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Business Marketing
Do Voice Over Actors Get Their Return on Effort?
Your time is an investment too. Four ways to weigh where your hours go, from auditions and classes to the clients who drain you.
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Voice Over Business
What Successful Voice Over Talents Have in Common
Ten habits that working voice actors tend to share, from wearing many hats and delegating to handling rejection and building a brand that stands out.
Voice Over Clients
Why Improving Your Voice Over Business Can Be Simple
Innovation is more than new gear. Four human drivers, greed, impatience, laziness and vanity, and how to use them to serve your clients better.
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Voice Over Dilemma: How to Deal with Losing a Client
A long-time client says they're going in a different direction. What to ask them, how to re-evaluate your offering, and why you shouldn't burn the bridge.
Voice Over Business
Voice Over Business: Review, Reflect & Respond
A quarterly check-in for your voice over business: the KPIs worth tracking, plus a Review, Reflect, Respond session to plan the months ahead.
Voice Over Business
Reviewing Your Voice Over Business and Planning for the Year Ahead
Two ways to take stock of your voice over business at year's end: a SWOT analysis and a look at your numbers, from profit to pricing trends.
Voice Over Marketing
Marketing Strategies for Your Voice Over Business
Five ways to market your voice over business, from email and social media to content, calls to action, and plain old word of mouth.
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Top 5 Barriers to Growing Your Voice Over Business
Five things that keep a voice over business stuck, from having no vision to feast or famine marketing, and what to do about each one.
Professional Voice Over
The Biggest Financial Mistakes a Voice Over Professional Can Make
Five money mistakes that sink voice over careers, from undercharging to skipping cash reserves, and what to do about each one.
Voice Over Business
How To Choose An Agent
What a voice over agent actually does, how to tell if you're ready for one, and the red flags to dodge, like pay to audition setups.