Evolving Opportunities for the Voice Over Industry
A run through where voice over work is growing, from ADR and looping software to eLearning, radio drama, IVR and web narration.
A run through where voice over work is growing, from ADR and looping software to eLearning, radio drama, IVR and web narration.
Brand storytelling for voice actors, using Coca-Cola and the pros who built famous niches as examples, plus how to shape a story your clients buy into.
Staying true to your core values is the foundation of a voice over brand that feels real. Here’s how self-knowledge shapes the way you market yourself.
John’s been voicing since the late 1980s. He talks about self directing, working from a studio instead of home, and where the industry’s headed.
What to put in a business voicemail greeting, from the opening line to setting a realistic callback time, and why 20 to 25 seconds is the sweet spot.
How hiring a voice over moved from big city agents and ISDN lines to home studios, and what to watch out for when you cast online.
Why an amateur phone greeting costs you callers, plus script tips for small business owners: keep it short, repeat details, give a callback timeframe.
Why asking clients for star ratings and feedback on your performance looks amateurish, and what a professional booking actually looks like.
Three ways to cast a voice actor: audition them one on one, post a casting notice, or book straight from a demo. Here’s how each one works.
Marc, a voice talent, shares five script tips for clients: proofread it, mark it up, give clear direction, and spell out tricky names and phone numbers.